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free access article
Terézia RONČÁKOVÁ
Reconciling conservatives and liberals: mission impossible?
Romanian Journal of Journalism and Communication, issue 4 (50), year X (XIV), 2015
section: Media & Religion
pages: 28-40
abstract
It is quite obvious that cultural and ethical
questions have a potential to stir public discourse in
countries which claim to be a part of the Western
civilization. The ongoing public discourse on these
questions has been tagged as ‘culture war’. The
conflict itself appears irreconcilable and concerns
have been raised as to whether a dialogue between
the two opposing parties is useful or even possible.
The author of the study seeks answers to this question
against the backdrop of communication of religious
message on marriage, family and homosexuality.
Drawing on her previously published studies on
media discourse prior to the Slovak referendum on
family, as well as previous researches into the key
argumentation bases (including ‘human nature’ and
‘manipulation’), the author examines the question
using a method of in-depth interviews with the most
influential journalists. The study focuses on how to
effectively communicate religious messages in public
discourse and presents the findings about the
misunderstanding on both sides of the dispute. The
study also suggests possible solutions. The author
affirms that dialogue can make the form of discussion
more enjoyable, however it does not lead to resolution
of the differences. The study suggests that the ability
of communicators to discern between political and
non-political advocacy of ideas critical as the former
require tougher forms, while the latter softer forms of
communication. When used in incompatible contexts,
these messages may backfire.
keywords
Cultural war, Same-sex marriages, Religious message, Public discourse, Referendum.
abstract (second language):
Les questions éthique-culturelles appartiennent
sans doute parmi les sujets qui déclenchent le discours
social dans les pays de la civilisation occidentale. Ce
discours public a déjà obtenu l’étiquette „guerre
culturelle“. Les partis discutant apparaissent
irréconciliablement et il y a des inquiétudes si le
dialogue est possible et utile. Dans la présente étude,
l‘auteur examine ce problème sur un exemple du
message religieux sur le mariage, la famille et
l’homosexualité. Elle renoue avec son analyse
précédente du discours médial devant le référendum
slovaque sur la famille et avec des lignes principales
de l’argumentation (de la nature et de la
manipulation). Elle examine aussi avec la méthode des
interviews profonds avec les journalistes influencent
l’opinion publique. L‘auteur demande comment peuton
efficacement défendre les messages religieux dans
un discours public. Elle présente les causes de
l’incompréhension mutuelle et les solutions possibles
de ce conflit. Elle affirme que le dialogue peut
améliorer la forme du débat, mais il ne conduit pas a
de vraies solutions. Elle propose de distinguer le
niveaux politique et non politique, parce que le
niveaux politique exige des formes plus sévères que le
niveau non politique, tandis que dans le mauvais
contexte, ils peuvent être contre-productif.
keywords (second language):
Guerre culturelle, mariages homosexuels, les messages religieux, référendum.
Accredited Publication by the National Council of
Higher Education Scientific Research (code 779), as B+, and indexed full text by EBSCO and ProQuest. |
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